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Akka – a Swedish whiskey brand closely related to the Scandinavian nature and mythology, designed by me and John Rudeklint during our time at Linköpings University. Akka is not only the name of Stora Sjöfallets national park in north-western Lappland, it is also the name of a Sami goddess who stands for all the wisdom and beauty in the world – two aspects that together laid the foundation for a strong fictitious brand.

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